How to Get More Client Reviews & Photos

How to Get More Client Reviews & Photos

While Yelp discourages businesses from asking for reviews, we’ve figured out the easiest and most effective way to encourage clients to fill out your review form. Here’s how you can get more reviews (and photos) from clients:

  • Keep it short and sweet
    • “I’m building my online profile. Would you mind filling out a quick review about your experience today? It would really help me out.”
    • If they say no, ask if you can email them your Lifebooker review form so they can fill it out at home.
  • Take photos for your profile
    • Business pages with photos get 180% more visits from clients on Lifebooker than profiles without photos.
    • Make it easy for clients to say yes. If you’re building your haircut portfolio, let them know you’ll just take a photo of the back of the head so they don’t feel self-conscious. For lash, brow, and nail services, opt for close-ups of the eyes and hands.
  • The more clients you ask, the better.
    • It’s a numbers game. Don’t shy away from asking your loyal clients for their feedback each time you see them. (Don’t worry, we’ll never market to these clients).
  • Republish your reviews and photos anywhere!
    • Use your Lifebooker reviews and photos on your own site and in your marketing materials.
  • We’ll help promote you!
    • We’ll give your photos a boost by featuring them on the Lifebooker homepage and Pinterest page.

Did you know? Lifebooker can help you get more full-price clients—without any software to set up or calendar to manage—completely free!


5 Ways to Build Brand Loyalty

5 Ways to Build Brand Loyalty

Nearly 70 percent of consumers report putting trust in a business’ website and online opinions about the business. Keep reading to learn how interacting with clients in creative ways online can build loyalty to your brand and help spread the word about your business.

Show your appreciation

  • Greet repeat clients warmly, making a point to remember past conversations
  • Offer a complimentary add-on service
  • Give clients products or samples to try based on your recommendation
  • Consider giving one client an over-the-top experience—see how the word-of-mouth feedback spreads
  • Treat clients to an extra discount at checkout (just because!)
  • Connect with clients on their birthday and offer a special discount

Send emails

  • Show off your expert knowledge with content related to your industry
  • Invite clients to special events
  • Have a contest for gift certificates and free services or products
  • Feature your special promotions or deals

Click here to find out more about building email content!

Follow up

  • Send a follow-up email after an appointment to get feedback and connect with clients
  • Include aftercare instructions or tips for maintenance
  • Include a link to write a review or let them know you are open to feedback

Interact on social media

  • Show your business’ brand and personality
  • Include seasonal trends
  • Show off your work, and ask clients to do the same
  • Hold contests and promote your events

Use your website

  • Make sure it is easy to use, has valuable content, and matches your brand
  • Give clients background about your business and your experience
  • Show off your work and testimonials from happy clients
  • Give clients a way to message you or leave a review through your site

Email, or call 800-401-9258 (press 2) to learn more about how Lifebooker can help grow your business.

Your Guide to Collecting Client Info

An easy way to create a more personalized relationship with your clients is to collect clients’ information. Keep reading to learn more about what kind of information to keep track of and how to use it to grow your business and foster customer loyalty.

How to collect client info

  • Ask clients to fill out their info during their appointment. Ask for data like their name, email address, phone number, mailing address, and birthday.
  • Ask clients to confirm their information during follow-up appointments so it’s always up-to-date.
  • Keep track of relevant appointment info like a client’s hair or skin type, their workouts or progress, and the client’s questions or concerns.
  • Ask for the same info if you offer email signups on your website.

How to use client info

  • Having a way to keep client records makes it easy to offer a more personalized experience. Use your records to recommend other products and services, and remind clients when it’s time for another appointment.
  • Use clients’ info to engage with them outside their appointments. Send emails about events, promotions, seasonal specials, new services or procedures, and announcements about your business. (Click here for our email marketing tips!)

Did you know? With Lifebooker you can use our templates to easily send your own client emails. Click here, email, or call 800-401-9258 (press 2) to learn more.